Press Release Announcement: Absolute Capital Expands Held-Away 401(k) Account Management Platform 

April 7, 2025

Press Release Announcement: Absolute Capital Expands Held-Away 401(k) Account Management Platform

Absolute Capital has expanded its held-away 401(k) account management platform, adding 30 new investment options designed to give advisors even more flexibility, scalability, and precision in client portfolio management. 

Elevating 401(k) Management for Advisors & RIAs

Held-away 401(k) accounts are often overlooked due to outdated assumptions and logistical roadblocks. Absolute Capital continues to change that—by giving advisors the tools they need to professionally, and efficiently manage workplace retirement plans on behalf of their clients. 

With the addition of 30 new investment options to the Workplace Investment Navigator (WIN) platform, advisors can now offer clients: 

  • Greater diversification and personalization 
  • More model-based portfolios tailored to risk profiles 
  • Expanded access to institutional-caliber investment solutions 

 

Built for Advisors Serious About Scaling

Unlike solutions that rely on backdoor credential-sharing or clunky workarounds, Absolute Capital’s WIN platform is fully plan-integrated—no credentials required and management access that aligns with the intent of plan design. With direct billing capabilities and seamless trading infrastructure, advisors can now bring professionalism and scale to a previously untapped segment of their clients’ financial lives. 

“We built WIN to give advisors the ability to serve clients where their investments are — inside the plan, not just after the rollover. This latest expansion offers even more ways for advisors to deliver value in a deeply personalized and efficient way.”
— Brenden Gebben, CEO, Absolute Capital 

A Platform That Grows With You

Whether you’re just exploring the 401(k) opportunity or you’re looking to build a serious niche in workplace retirement account management, WIN provides the infrastructure to: 

  • Manage 401(k), 403(b), and 457 accounts 
  • Access more than 350 strategist models 
  • Expand AUM without waiting for rollovers 
  • Deepen relationships with clients by offering truly comprehensive retirement planning

Learn More

For more details on how Absolute Capital is redefining 401(k) management for independent advisors and RIAs, check out the full press release here: 

Read the Full Press Release

Press Release Announcement: Absolute Capital Expands Held-Away 401(k) Account Management Platform

Absolute Capital has expanded its held-away 401(k) account management platform, adding 30 new investment options designed to give advisors even more flexibility, scalability, and precision in client portfolio management. 

Elevating 401(k) Management for Advisors & RIAs

Held-away 401(k) accounts are often overlooked due to outdated assumptions and logistical roadblocks. Absolute Capital continues to change that—by giving advisors the tools they need to professionally, and efficiently manage workplace retirement plans on behalf of their clients. 

With the addition of 30 new investment options to the Workplace Investment Navigator (WIN) platform, advisors can now offer clients: 

  • Greater diversification and personalization 
  • More model-based portfolios tailored to risk profiles 
  • Expanded access to institutional-caliber investment solutions 

 

Built for Advisors Serious About Scaling

Unlike solutions that rely on backdoor credential-sharing or clunky workarounds, Absolute Capital’s WIN platform is fully plan-integrated—no credentials required and management access that aligns with the intent of plan design. With direct billing capabilities and seamless trading infrastructure, advisors can now bring professionalism and scale to a previously untapped segment of their clients’ financial lives. 

“We built WIN to give advisors the ability to serve clients where their investments are — inside the plan, not just after the rollover. This latest expansion offers even more ways for advisors to deliver value in a deeply personalized and efficient way.”
— Brenden Gebben, CEO, Absolute Capital 

A Platform That Grows With You

Whether you’re just exploring the 401(k) opportunity or you’re looking to build a serious niche in workplace retirement account management, WIN provides the infrastructure to: 

  • Manage 401(k), 403(b), and 457 accounts 
  • Access more than 350 strategist models 
  • Expand AUM without waiting for rollovers 
  • Deepen relationships with clients by offering truly comprehensive retirement planning

Learn More

For more details on how Absolute Capital is redefining 401(k) management for independent advisors and RIAs, check out the full press release here: 

Read the Full Press Release